Wednesday, July 10, 2019

Keep the music playing legally on your business phone


Way back in the 20th century you might have been able to get away with using the local radio station to entertain your customers. Many business houses chose to use a cassette deck or CD player running music all day.
Some took it a step further and plugged the radio into the telephone system to use as their Onhold Music. The problems were many, not the least being that laws were introduced requiring businesses playing recorded music to pay annual licence fees.
There were other drawbacks too. The business owner had absolutely no control over the music tracks being played. Callers waiting on the line got to hear everything that was playing including risqué song lyrics, bad language and often they would be listening to radio advertising for competitors.
The solution came in the form of Royalty Free Music
Each year the licence fees being charged by the collection agencies grew and grew. In Australia no business escaped the relentless pursuit of the agencies.
These days Media Group, the business audio specialists, provide a better way. Now you are able to stay on the right side of law. You’ll avoid paying those ever climbing fees and keep callers entertained with Onhold Music tracks from the extensive library of Royalty Free Music available from Media Group.
The choice is amazing so there’s music to suit all tastes
You know your clientele better than anyone. You can probably guess which genre of music they would prefer to hear while waiting for you to come back to their call. That makes the job of choosing the right music tracks a snap!
Working together with the team from Media Group you’ll get to choose the Onhold Music that best suits your customer profile. The choice of Royalty Free Music covers all tastes and all genres.
Have a listen to some of the samples online at the Media Group website. While you might not find the latest hip-hop or grunge you’ll be sure to find tracks that will suit the majority whether it be Pop, Rock, Country or Classical.
Find an onhold package deal that best suits you
Media Group will introduce you to the right combination of music and messages to entertain and inform your callers while they are on hold. You’ll no longer be liable to pay annual fees to APRA AMCOS and PPCA but you will reduce the number of callers who might hang-up and go elsewhere.
The choice of Onhold Music is a vital part of your decision. Make a wise move. Head straight to www.mediagroup.com.au

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