Thursday, September 2, 2021

Best Voice Over Podcasts

 What voice will best project the desired brand image?

Making sure you are using the right voice talent in your advertising and communications is a bit like choosing a new shirt. You need to try before you buy.

Media Group, the audio specialists understand the importance of matching your image with the right voice. That’s why accessing Voice Over Demos should be as easy as going online.

From the comfort of your office, armchair, or favorite café you can begin the audition process to select the perfect voice talent for your next project.  



 
Should the voice be male or female?

On the Media Group website, you’ll find a wide selection of voice samples from professional male and female voice over talent. These samples are grouped by gender and placed in categories like Radio, TV, Corporate, or Telephone.

The choice is further defined by age group and nationality. Plus you’ll find a short description of each particular voice style. For example Male Voice number 10 is described as “mature, strong, corporate” while male number 11 is “young, fresh inviting”. Female talent number 2 is described as “Fresh, retail, bright”.

How much will you need to budget?

After listening to the samples online you’ll be able to narrow your choice to a favorite or two. You can then send an email to ask about the costs and availability of your preferred voice or voice.

Let’s assume you have received a response to your inquiry. The voice talent’s availability meets your production schedule and the cost is within the budget. But what if you still are not 100% sure of your choice?

Requesting Voice Over Demos

Provided you plan to record scripts of a minimum of sixty seconds in length, you can ask Media Group to supply an actual demo. This is a recording of your chosen voice artist reading an extract from your script.
This just has to be the most foolproof way to know you got it right the first time. You can be certain that from the myriad of voices available at Media Group, the voice or voices selected are right for the task.

Start the ball rolling now. Audition samples online. Make a shortlist.  Arrange a free quote and check the availability of your preferred voice talent.

Get the right voice. Head to www.mediagroup.com.au 

Friday, July 30, 2021

On Hold Music for Business

Free gets the gong

Since the beginning of time, three words have proven to be most effective for the advertising copywriter. Those words are new, sale and free.

If I was having a bet I’d say the word “free” is the most effective. All three words are capable of grabbing attention and all three promise or imply reward.

However the word “free” has the added appeal of the universal dream; that of getting something for nothing.



Free does happen

It’s no myth. Here is an example. Let’s assume you’re responsible to organize the new On Hold programme for the business phone system.

The budget isn’t huge but you know the days of Free On Hold Music For Business have long passed. Those days went with the cassette deck. (ask mum)

There was a time when it was common to connect the radio or cd player to the telephone so when callers got placed On Hold they could hear some music.

Of course that practice is not only illegal it was always exposing callers to any bad news on the radio and risqué lyrics in the music selection.

The business had no control over what their callers were hearing when placed on hold.  

It’s risky working the dark side of Free On Hold Music For Business.

Fee Free at last

The logical choice is to do abide by the laws of copyright, but to minimize all outlay. 

At least you can avoid the annual fees. These are the fees imposed by collection agencies operating on behalf of the musicians and publishers who own the intellectual property; the music.

In Australia and New Zealand the fees apply to any business playing music anywhere throughout their operations. This is incudes telephone audio.

To qualify for the fee exemption the music tracks used in your on hold programme should be chosen from a library of Royalty Free Music like the one at Media Group, the business audio specialists. www.mediagroup.com.au 

Monday, February 15, 2021

Compare The Best On Hold Messaging Service of 2021

When I was first permitted to use the telephone it was still connected by wire. I think we called it a phone cord. The technicians referred to it as a cable inside the premises and outside it was a phone line.

Hence the origin of the expression “hold the line”. This always conjures up images of folks all over AU grabbing onto their cords and hanging-on tightly to stay connected. 

AFTER THE BEEP

Then came the advent of the answering machine. I remember the phrase “leave your message after the tone” as being the one sure way to leave my Mum speechless.

From those elementary days of “beeps” and awkwardness, we turn to the important business subject of On Hold Messaging.

Ask yourself where would the business world be without the telephone? It’s unthinkable and a bit scary. 

A NEW ERA IN BUSINESS

It was August 15, 1877, when inventor Alexander Graham Bell called to his colleague in the next room “Mr. Watson come here. I want to see you".

Suddenly the world changed. The telephone had arrived and done business took a huge leap into modernity.

Today in this all-convenient digital world the business telephone is able to interact with callers using no human intervention. You’ve been there “Press 1 for accounts...”

But there are times when “all lines are busy”. I’m sure you’re familiar with the phrase. It comes just before you decide to hang up or to stay on the line as requested.

GET THE MESSAGE


The choice between hanging-up and holding-on usually comes down to the quality of the On Hold Messaging.

Music alone will delay the hang-up but only marginally better than dead silence or those horrible chimes.

Callers need to be entertained if you want them to acquiesce to a request to hold the line. One way to do this is by providing relevant information about the company and its products/services.

A program of music and messages that’s been well scripted, properly recorded, and spoken by a professional voice actor is the best way to reduce the number of callers who hang-up.

At Media Group Au we can demonstrate how to improve you're On Hold Messaging. We will even write and record a free sample message and send it to you online.


Friday, January 29, 2021

Voice Over Marketplace to Hire Voice Actors

Given the growing number of inexperienced people entering the voice business these days, it’s a real challenge to Hire Freelance Voiceover Actors.

Not too long back recording a voice to broadcast standard required a considerable investment in studio equipment.

Enter the digital age. Now for a few thousand dollars every man and his canine companion can set up a recording facility just about anywhere.

When you need to Hire Freelance Voiceover Actors you’re likely to spend more time sifting through the amateur ranks sorting the sheep from more sheep.

 


WILL WE GET RAMMED ANYWAY?

There is only one sure way to decide if a voice over artist is right for the job. You have to hear the voice in action.

Media Group, the business audio specialists, know how things work. So hiring the best professional voice artist for any project requires an audition. No sweat.

Just as the digital age made recording more accessible, now you can do all your voice over auditions online.

A few mouse clicks or screen taps on the Media Group website will reveal access to sample recordings from a fantastic range of professional voices.

Note the operative word here is “professional”. You can Hire Freelance Voiceover Actors from just about anywhere, but when the going gets going you might be sorry you left out the “pro” bit in your search.

 

ONE STEP PAST THE AUDITION

When you have arrived at the Media Group website click on the microphone symbol next to the heading Voice Overs.

You’ll be presented with a range of choices. Do you want a voice for TV, radio, a corporate video, or an e-learning project? Do you prefer a male or female voice artist? What age group? From which country?

All the voice over artists for hire have been categorized to assist your search. You will also see a short description of the voice’s character like “smooth, mature corporate” or “lively, vibrant retail” etc.

When you have narrowed the choice by listening to some sample reads, you can ask for a Free Online Quote.

Saturday, November 7, 2020

Telephone Answering Message Service

We all know first impressions count. Not just in romance but this cliché is especially true in business.

So why do some firms continue to risk projecting the wrong impression by using poor quality DIY recordings on their telephones?

It’s one of those illogical mysteries born out of misguided frugality and plain old fashioned penny-pinching. The practice is even more baffling these days with the changes to business operations brought on by the Covid-19 pandemic.

However there is a convenient, online and cost effective solution to the problem. You simply need to use the professional Phone Message Services provided by Media Group, the business audio specialists.

IT’S NOT ROCKET SCIENCE.

If you make a call and all you hear is an amateur voice telling you to “wait in line” you won’t be favourably impressed. In fact you’ll probably feel like hanging-up and calling a competitor.

This DIY approach is heard in businesses of all sizes. However it seems most prevalent in the medical profession. For some reason Doctors seem to be happy projecting an image of “near enough is good enough”.

Beyond the initial contact of the Welcome Message a business also has to consider the other areas where Phone Message Services will be most valuable.

After Hours Messages are an ideal way to demonstrate to callers that you really do care for their business. Properly worded, well recorded announcements spoken by a professional male of female voice over artist will leave the best impression.

You’ll be able to communicate your normal hours of operation. Plus your phone system may allow you to record a message and offer to return the call.


KEEP THE CALLER SATISFIED

If your caller is invited to stay “on hold”, you can have Media Group prepare an informative and entertaining program of music and messages. This will help reduce the number of those tempted to hang-up and call one of your rivals.

The outlay for a fully professional on hold program is insignificant in the big picture of retaining existing customers and favourably impressing new callers.

Start the discussion here at www.mediagroup.com.au 

Tuesday, September 22, 2020

Audio Visual Solutions

 Get heard. Be seen.

The A/V business has come a long way since the 1970’s. Back then the UK company Audio Sonic pioneered the industry’s development “down under”. In those years a rear-screen audio/visual presentation was viewed with intrigue.

Audiences marvelled as the audio synchronised imagery appeared without a trace of the hardware driving the show. Meanwhile behind the screen banks of clunky Kodak projectors clattered through carousel cartridges loaded with Ektachrome slides.

Today Audio Visual Solutions For Business are digitally based. Infinitely superior in appearance, versatility and portability.


So many ways to get noticed.

Static displays in public places and throughout an organisation present vibrant digital signage designed to excite customer interest and enhance the surroundings.  

Even a standard internet connection will deliver IPTV shows and movies.

At trade events and conferences Audio-Visual presentations entertain and inform audiences in novel and memorable ways.

As reading becomes more of a chore to modern tech-savvy consumers, company websites resort to video presentations to spoon feed prospects with all the benefits of new products and services.

However the ease of creating stunning imagery using a phone camera and laptop is often undermined by crappy audio.

There’s no doubt Covid-19 has helped us become accustomed to fuzzy pictures and un-synched sound via “Skype” and “Zoom”. But listeners still cringe at poorly written scripts recorded by amateur voice talent.  It doesn’t have to be this way.


Pro quality audio is just a click away.

Creating quality Audio Visual Solutions For Business is a no-brainer. When you wish to produce A/V material to showcase your company’s products and services take the fast road to success with Media Group, the business audio specialists.

You can still save production costs by shooting the visuals on your own camera. But you can make the giant leap to a fully slick A/V by having Media Group produce the sound track.

You’ll get to choose the right voice to represent your business from their range of professional Voice Over Artists. Plus you’ll save a bundle by selecting tracks to accompany the voice from the Media Group Library of Royalty Free music.

Look good and sound great here at www.mediagroup.com.au

Wednesday, August 12, 2020

Choosing The Best On Hold Music For Your Business

The Right Messages To Accompany Your On Hold Music



The goal of an On Hold program is to keep callers happy on the line and to reduce the temptation for them to hang up the phone.

Media Group has a team of experienced writers who will craft short informative messages in accordance with your instructions. The messages will hold your callers’ interest with information about your products and services.

You will also get to select the most suitable voice artist to record the messages. Media Group has a stable of professional male and female voice talent. You can audition these voices online and choose the best to have your messages read in the style that will present the image you want for your business.

CHOOSE A PACKAGE OF MUSIC AND MESSAGES


The sooner you have an On Hold program that will keep callers happy to stay on the line, the sooner you’ll be happy with the improvement in your bottom line!

Make the choice today. Head to www.mediagroup.com.au



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